Erica began working in the commercial industry for companies such as HSI Productions, Anonymous Content and PRETTYBIRD. After six years of learning the industry from the ground up, Erica started directing commercials of her own. Her spec commercial for iHeartRadio placed 2nd in a Talenthouse Competition and she is currently a member of Free The Bid. 

Additionally, out of 400 applicants, Erica became one out of six fellows handpicked for the Commercial Directors Diversity Program - a fellowship created by the Association of Independent Commercial Producers and Directors Guild of America.